La Liga 2026/27 Shirt Sponsors: Every Club’s Main Sponsor & Kit Maker

What are the La Liga 2026/27 shirt sponsors?

The 2026/27 La Liga season features 20 clubs, each carrying a main front-of-shirt sponsor and a kit manufacturer. The headline deals are unchanged at the top: Real Madrid wear Emirates, Barcelona keep Spotify, and Atlético Madrid carry Saudi airline Riyadh Air. Below them, sponsors span airlines (Etihad), home-appliance brands (Gree, Midea), regional businesses, gaming and telecom names. Kit supply is divided mainly between Nike, Adidas, Puma, Joma, Macron, Hummel, Castore and Kappa.

One returning side starts the season without a confirmed front-of-shirt sponsor: Sevilla, whose deal with Midea expired after 2025/26 and is listed as TBC until a replacement is announced. The third promoted club is also still to be confirmed, pending the Segunda División play-offs held in June 2026.

Who sponsors Real Madrid in 2026/27?

Real Madrid’s main shirt sponsor for 2026/27 is Emirates, the Dubai-based airline whose “Fly Better” branding has fronted the shirt for over a decade. The club extended the Emirates partnership through 2031 in a deal reported at around €74 million per season. Real Madrid are supplied by Adidas under a long-term agreement that runs to 2034, and they wear HP as a separate left-sleeve sponsor. Explore the full breakdown in our Real Madrid 2026/27 kit guide.

Who sponsors Barcelona in 2026/27?

Barcelona’s main shirt sponsor remains Spotify, the audio-streaming platform that has fronted the shirt since 2022, with the partnership extended for the new cycle. The Catalans are manufactured by Nike, with the 2026/27 home shirt featuring a gold Spotify icon-only logo. See more in our FC Barcelona 2026/27 kit guide.

Which kit manufacturer does each club use?

The table below lists every confirmed 2026/27 La Liga club with its main front-of-shirt sponsor and kit manufacturer. Entries marked “TBC” were unconfirmed at the time of writing; the third promoted club is pending the June 2026 play-off final.

(P) = promoted from the 2025/26 Segunda División. Racing Santander and Deportivo La Coruña returned via top-two finishes; the third place is decided in the play-off final in June 2026.

How have the 2026/27 sponsors changed?

The biggest open question is at Sevilla, who enter the season without a confirmed main sponsor after parting with Midea, while staying with Adidas. Real Madrid locked in long-term renewals with both Emirates (to 2031) and Adidas (to 2034), and Real Betis continue their green-and-white tradition with Hummel and home-appliance brand Gree. Among the promoted sides, Deportivo La Coruña carry regional giant Estrella Galicia, the same brand that fronts Celta Vigo, reflecting La Liga’s strong mix of international and Spanish regional sponsors.

Where can I buy 2026/27 La Liga shirts?

Browse the latest 2026/27 La Liga jerseys at 433FC, from Real Madrid and Barcelona to the newly promoted clubs. Shop La Liga kits at 433FC — free worldwide shipping when you buy 2 or more.